Publishers of technology books, eBooks, and videos for creative people

Home > Store

Non-Designer's Presentation Book, The: Principles for effective presentation design, 2nd Edition

Register your product to gain access to bonus material or receive a coupon.

Non-Designer's Presentation Book, The: Principles for effective presentation design, 2nd Edition

Book

  • Sorry, this book is no longer in print.
Not for Sale

eBook

  • Your Price: $27.19
  • List Price: $33.99
  • Includes EPUB and PDF
  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    Adobe Reader PDF The popular standard, used most often with the free Acrobat® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discreetly watermarking it with your name, making it uniquely yours.

About

Features

  • By Robin Williams, the world’s #1 expert on helping non-designers communicate visually (and author of the global best-seller The Non-Designer's Design Book, with 850,000+ copies in print!)
  • Uses humor and gentle guidance to help you organize ideas, design slides, and deliver an outstanding presentation with less stress
  • Offers practical, useful advice for making the most of PowerPoint, Keynote, or any other modern presentation tool
  • Now redesigned, expanded, and updated with many new examples -- plus new quizzes, exercises, and projects to give you hands-on experience

Description

  • Copyright 2018
  • Dimensions: 7" x 10"
  • Pages: 192
  • Edition: 2nd
  • Book
  • ISBN-10: 0-13-468589-X
  • ISBN-13: 978-0-13-468589-2

These days, practically anyone may need to stand before an audience and deliver a great presentation. You're not a professional designer, but you want your slides to look great, persuade your audience, and help you achieve your goals. Do what more than a million people have already done: get start-to-finish help from Robin Williams, the beloved, best-selling "non-designer's designer" who’s taught an entire generation the basics of design and typography.

In The Non-Designer's Presentation Book, Second Edition, Williams introduces four fundamental, easy-to-use principles for designing great presentation visuals, and four more principles specific to crystal-clear communication with slides. Whether you work with a Mac or PC, PowerPoint, Keynote, or some other tool, Robin guide you -- in her signature, light-hearted style -- through the entire process of creating an inspiring, visually powerful presentation that works. She’ll show you:

  • Exactly what makes a good presentation -- or a bad one
  • How to plan, organize, and outline your presentation more effectively
  • Four principles of designing effective presentations
  • Four principles for designing beautiful slides that communicate clearly
  • An exhaustive list of timeless presentation rules...that you should totally ignore!

This Second Edition has been expanded and updated with new examples reflecting modern design, plus new quizzes and projects to give you even more hands-on practice. It’s all you need to succeed -- even if you’ve never designed or delivered a presentation before!

Sample Content

Online Sample Chapter

Relevance

Sample Pages

Download the sample pages (includes Chapter 4 and the Index)

Table of Contents

1: Where to Begin?   

What’s a presentation?

Does it need to be digital?

Yes, it needs to be digital

Which slide size to use?

Both presenting and posting?

Where is your audience?

What’s a bad presentation?

What’s a good presentation?

Software options

Boundaries can be great

Templates and assets

Share your slides

2: Get yourself Organized     

Plan, organize, outline, write

Now that you’re organized

Four principles of presentation design (overview)

3: Clarity         

Edit the text!

Spread out the text!

How many slides in a presentation?

Sometimes you need lots on one slide

4: Relevance  

Get rid of superfluous stuff

Backgrounds

Don’t use dorky clip art

Use relevant photos

5: Animation  

Animation creates a focus

Concerns about animation

6: Plot 

Make a beginning

Tell us where you’re going

Text vs. images

Find the humans in the story

Tell relevant stories

Vary the pace

Make an end

And leave time for questions

Four principles of design (overview)

7: Contrast     

Contrast with typeface

Contrast with color

Contrast provides substance

Contrast can help organize

Contrast demands attention

8: Repetition  

Repeat to create a consistent look

Repeat a style

Repeat the image, but differently

Unity with variety

Design the repetitive elements

Repetition doesn’t mean sameness

9: Alignment  

Alignment cleans up individual slides

Alignment cleans up your deck

Alignment unifies your deck

Alignment makes you look smarter

Alignment is a great organizer

Alignment will need adjusting

Intentionally break the alignment!

10: Proximity  

Create relationships

White space is okay

But avoid trapped white space

Proximity cleans and organizes

Proximity is a starting point

11: Handouts  

Why include handouts

12: Learn your Software        

Turn off “Autofit” or “Shrink text to fit”

Set the vertical alignment to the top

Adjust the space between lines

Adjust the space between paragraphs

Crop or mask an image

Don’t squish the images

13: Ignore these Rules           

Never read a slide aloud

Never use serif typefaces

Never use animation

Never use more than one background

Never make a slide without an image on it

Never use more than five bullet points per slide

Never use more than two or three words per bullet point

Never use PowerPoint

Never turn the lights off. Never turn the lights on

Never provide handouts before your talk

Never use pie charts

Never use Arial or Helvetica

14: Listen to your Eyes           

Quiz: Listen to your eyes

Checklist for content

Checklist for slides

Put it all together

15: Resources

Updates

Submit Errata

More Information

Peachpit Promotional Mailings & Special Offers

I would like to receive exclusive offers and hear about products from Peachpit and its family of brands. I can unsubscribe at any time.

Overview


Pearson Education, Inc., 221 River Street, Hoboken, New Jersey 07030, (Pearson) presents this site to provide information about Peachpit products and services that can be purchased through this site.

This privacy notice provides an overview of our commitment to privacy and describes how we collect, protect, use and share personal information collected through this site. Please note that other Pearson websites and online products and services have their own separate privacy policies.

Collection and Use of Information


To conduct business and deliver products and services, Pearson collects and uses personal information in several ways in connection with this site, including:

Questions and Inquiries

For inquiries and questions, we collect the inquiry or question, together with name, contact details (email address, phone number and mailing address) and any other additional information voluntarily submitted to us through a Contact Us form or an email. We use this information to address the inquiry and respond to the question.

Online Store

For orders and purchases placed through our online store on this site, we collect order details, name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card information, shipping options and any instructions. We use this information to complete transactions, fulfill orders, communicate with individuals placing orders or visiting the online store, and for related purposes.

Surveys

Pearson may offer opportunities to provide feedback or participate in surveys, including surveys evaluating Pearson products, services or sites. Participation is voluntary. Pearson collects information requested in the survey questions and uses the information to evaluate, support, maintain and improve products, services or sites; develop new products and services; conduct educational research; and for other purposes specified in the survey.

Contests and Drawings

Occasionally, we may sponsor a contest or drawing. Participation is optional. Pearson collects name, contact information and other information specified on the entry form for the contest or drawing to conduct the contest or drawing. Pearson may collect additional personal information from the winners of a contest or drawing in order to award the prize and for tax reporting purposes, as required by law.

Newsletters

If you have elected to receive email newsletters or promotional mailings and special offers but want to unsubscribe, simply email ask@peachpit.com.

Service Announcements

On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account information. However, these communications are not promotional in nature.

Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information


Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

Pearson may use third party web trend analytical services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited and time spent on a particular site. While these analytical services collect and report information on an anonymous basis, they may use cookies to gather web trend information. The information gathered may enable Pearson (but not the third party web trend services) to link information with application and system log data. Pearson uses this information for system administration and to identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents, appropriately scale computing resources and otherwise support and deliver this site and its services.

Cookies and Related Technologies

This site uses cookies and similar technologies to personalize content, measure traffic patterns, control security, track use and access of information on this site, and provide interest-based messages and advertising. Users can manage and block the use of cookies through their browser. Disabling or blocking certain cookies may limit the functionality of this site.

Do Not Track

This site currently does not respond to Do Not Track signals.

Security


Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.

Children


This site is not directed to children under the age of 13.

Marketing


Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
  • Such marketing is consistent with applicable law and Pearson's legal obligations.
  • Pearson will not knowingly direct or send marketing communications to an individual who has expressed a preference not to receive marketing.
  • Where required by applicable law, express or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information


If a user's personally identifiable information changes (such as your postal address or email address), we provide a way to correct or update that user's personal data provided to us. This can be done on the Account page. If a user no longer desires our service and desires to delete his or her account, please contact us at customer-service@informit.com and we will process the deletion of a user's account.

Choice/Opt-out


Users can always make an informed choice as to whether they should proceed with certain services offered by Adobe Press. If you choose to remove yourself from our mailing list(s) simply visit the following page and uncheck any communication you no longer want to receive: www.peachpit.com/u.aspx.

Sale of Personal Information


Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents


California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure


Pearson may disclose personal information, as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor)
  • In response to a subpoena, court order or legal process, to the extent permitted or required by law
  • To protect the security and safety of individuals, data, assets and systems, consistent with applicable law
  • In connection the sale, joint venture or other transfer of some or all of its company or assets, subject to the provisions of this Privacy Notice
  • To investigate or address actual or suspected fraud or other illegal activities
  • To exercise its legal rights, including enforcement of the Terms of Use for this site or another contract
  • To affiliated Pearson companies and other companies and organizations who perform work for Pearson and are obligated to protect the privacy of personal information consistent with this Privacy Notice
  • To a school, organization, company or government agency, where Pearson collects or processes the personal information in a school setting or on behalf of such organization, company or government agency.

Links


This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact


Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice


We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020